The well-being of any company is connected not only with the efficiency of its management but also with the importance of the company to the public. One of the important social roles of Adamant Holding is the support for, and organization of, various cultural events.
Adamant is the initiator and permanent strategic partner of the International Aurora Fashion Week, one of the main events in the field of fashion culture and business in Russia. At various times, the Holding served as partner of the famous Diaghilev P.S. Festival, supported the Kuryokhin Award and other cultural events in St. Petersburg.